video walls Blogs by American Sound

Breaking Barriers: 5 Innovative Uses for Your Outdoor Video Wall

Posted on October 31, 2023October 31, 2023 by American Sound & Electronics

Outdoor video walls are revolutionizing the way companies reach their target audiences. Whether you’re a small business, a large corporation, or an institution, you can benefit from the use of a video wall. With this technology, you can deliver compelling messages and capture the attention of your customers with colorful visuals. From creating breathtaking displays to delivering interactive experiences, the possibilities for an outdoor video wall are nearly endless.

1) Transforming Outdoor Spaces with an Outdoor Video Wall

Outdoor video walls have the power to transform any outdoor space into a captivating and immersive experience. Whether it’s a shopping center, sports arena, or public square, a video wall can completely change the atmosphere and create a unique environment for your customers or visitors.

Imagine walking through a busy street and being greeted by a stunning video display showcasing the latest products from your favorite brand. With an outdoor video wall, you can turn any dull outdoor area into a vibrant and dynamic space that grabs attention and sparks curiosity.

But it’s not just about the aesthetics. An outdoor video wall can also be used to create interactive experiences that engage and entertain your audience. Imagine a large LED screen where people can play games, answer quizzes, or even participate in virtual reality experiences. It’s a whole new level of interaction that can make your outdoor space a destination in itself.

2) Enhancing Brand Awareness with Large-Scale Advertising

Consider a massive LED screen strategically placed in a bustling city center, showcasing your brand’s captivating visuals and messaging to thousands of passersby. With an outdoor video wall, you can create a memorable and impactful advertising campaign that will leave a lasting impression on your target audience.

The large size and high resolution of video walls ensure that your brand’s content stands out in the busy urban landscape. Whether it’s a vibrant video showcasing your latest products or a visually stunning display featuring your brand’s logo and tagline, a video wall can capture the attention of even the most distracted individuals.

Furthermore, outdoor video walls allow for dynamic content scheduling, ensuring that your message reaches your target audience at the right time. You can display different advertisements or promotions based on the time of day or even the weather conditions. This level of customization and flexibility allows you to tailor your brand’s messaging and increase the effectiveness of your advertising campaigns.

3) Entertaining Large Crowds with a Spectacular Display

Outdoor video walls have the ability to captivate and entertain large crowds with their spectacular displays. Whether it’s a music festival, a sports event, or a public gathering, an outdoor video wall can create a truly immersive experience that keeps the audience engaged and excited.

Imagine attending a live concert where the stage is backed by a massive LED screen displaying mesmerizing visuals that perfectly sync with the music. The combination of the live performance and the stunning video display creates an unforgettable experience that leaves the crowd in awe.

But it’s not just concerts that can benefit from an outdoor video wall. Sporting events can be taken to a whole new level with the addition of large-scale displays. Fans will love watching a basketball game where the large video wall not only showcases the live action but also provides instant replays and highlights, enhancing the overall viewing experience for the audience.

4) Educating and Informing Audiences with Engaging Content

An outdoor video wall can be a powerful tool for educating and informing audiences with engaging content. Whether you’re an educational institution, a museum, or a public library, a video wall can bring learning experiences to a whole new level. Imagine walking through a park and stumbling upon an outdoor video wall that showcases historical facts, interactive quizzes, and virtual tours of famous landmarks. It’s an opportunity to engage and educate passersby in a fun and interactive way.

An outdoor video wall can also be a valuable resource for tourists and visitors. Whether it’s displaying maps, directions, or information about local attractions, an interactive video wall can serve as a digital guidebook, helping people navigate and explore a new city or destination.

5) Improving Safety and Security with Real-Time Monitoring

By integrating surveillance cameras and sensors with the video wall, you can constantly monitor the environment and quickly respond to any incidents. Whether it’s detecting unauthorized access, monitoring crowd movements, or identifying potential safety risks, real-time monitoring can help prevent accidents and ensure the well-being of both visitors and employees.

Additionally, an outdoor video wall can be used to display emergency alerts and public safety messages. In the event of an emergency, such as severe weather or a security threat, the video wall can instantly relay important information to the public, providing instructions and keeping everyone informed and safe.

Outdoor Video Walls With American Sound

American Sound, with offices in Cincinnati, Louisville, and Indianapolis, can install high-quality video walls for your venue. Then we back up the installation with world-class tech support and customer service after the install. Call (859) 261-9024 for more information on what our team can do for you.

How to Create Amazing Content for Your Video Wall

Posted on August 15, 2023August 15, 2023 by American Sound & Electronics

Are you or your team looking for ways to create amazing content for your video wall? Video walls provide an excellent tool for businesses, schools, and organizations to display dynamic and informative content. Whether you want to show off photos, videos, corporate culture, awards, or advertisements, a video wall can be a great way to capture the attention of your audience.

The team at American Sound discusses the best practices for creating fantastic content for your video wall.

Consider Contrast

When creating content for your video wall, contrast represents one important factor to consider. Contrast refers to the difference in brightness among various elements of your display, such as text, images, and backgrounds. Good contrast helps the content stand out to grab someone’s attention.

When text has good contrast against the background, it becomes more legible and readable from a distance. Contrast comes in handy for busy entryways, where viewers may only have a few seconds to glance at the screen, such as a storefront, escalator, or hallway.

Aspect Ratio

The aspect ratio is the ratio of the width to the height of an image or video, and it can greatly affect the overall viewing experience on a video wall. The wrong aspect ratio can result in a distorted or stretched image, which can make it difficult for viewers to understand the message you are trying to convey.

Choosing the right aspect ratio for your video wall will ensure that your content displays correctly and looks great. Consider the type of content you want to display and the size and resolution of your video wall when selecting the aspect ratio. For example, someone’s portrait or face might look better in a vertically oriented aspect ratio versus a horizontally oriented aspect ratio, while a plate of food might be the opposite.

Know the Viewing Distance

If your audience views the video wall from a close distance, you can create content with more detail, as people can see everything clearly. However, if the viewer sees the images far away from the video wall, even up to 50 to 100 feet away, your content needs to have bigger and bolder elements that can be seen from a distance, including a larger font size. Having a large video wall in a huge entryway offers an appropriate canvas for large images. However, a smaller entryway or storefront would do better with images that are more concise.

If the video wall sits in a public area where people walk by, you need to keep in mind that the viewers will not have much time to read your content. So, it is crucial to keep your message short and simple. Use eye-catching colors and graphics to attract their attention and make them stop to take a look.

Keep Text Short and Simple

Consider keeping the text short and simple. Why? Well, the primary goal of a video wall is to capture the attention of viewers and convey a message effectively. After all, a video wall uses imagery to convey messages quickly. And you increase the likelihood of your audience understanding the message you want to communicate in a short span of time.

In the fast-paced digital world we live in, people have shorter attention spans and have a lot going on, so it’s essential to get your message across in a concise and easily digestible manner. Long paragraphs or complicated sentences just won’t work here.

Use Moving Graphics

Incorporating moving graphics into your video wall helps you create engaging content. Moving graphics add a layer of interest to your display, helping to capture customers’ attention. A well-designed animation or motion graphic can tell a story, convey an emotion, or highlight a product or service in a visually compelling way that’s different from ordinary video.

When using moving graphics, it’s important to consider the length and complexity of the animation. Keep the animation short and sweet so that customers can easily grasp the message. You can also consider incorporating different types of movements, such as parallax scrolling, panning, or zooming, to create a sense of depth or draw attention to specific areas of the display.

Video Wall Installation

American Sound, with offices in Cincinnati, Louisville, and Indianapolis, provides professional video wall installation and support. We can install a video wall in your business or retail location.Call (859) 261-9024 for more information on what our team can do for you.

Video Wall FAQs

Posted on December 17, 2021July 3, 2023 by American Sound & Electronics

American Sound installs world-class, professional audio-visual equipment for a wide range of companies throughout the United States.

Today, our team answers several frequently asked questions about video walls, those beautiful digital displays that take up an entire wall in a room.

What is a video wall?

A video wall consists of multiple displays to create a single, large cohesive image, series of images, or multiple images simultaneously.

What types of video walls are there?

Video walls come in a variety of display technologies, including:

LCD, built with narrow-bezel or bezel-less (seamless) displays made from large displays (55 inches or more) for high brightness and an excellent tiled performance.
LED video walls deliver crisp, seamless images scalable to any size or shape. Imagery looks fantastic at any angle with LEDs.
Projection cube (AKA rear projection), where the video wall has an image projected from behind a screen and onto the wall.
Blended projection occurs when images are projected onto a screen from the front using multiple projectors to form a seamless output on a large display surface.

How do you build a video wall?

Constructing and installing a video wall takes several steps.

First, talk to a professional installer like American Sound. Video walls require specific things in place to maximize space and effectiveness.
Visit the site. Once you choose an installer and talk to them, it’s time to visit the site. While there, your company will take measurements and audit the infrastructure you have in place (like power lines and conduits) as well as the strength of the wall.
Order your video wall equipment. Installers will order your video wall equipment, customized to your needs.
In a few weeks, installers will come to your facility and install the video wall, make all of the connections, and install the software on a computer while teaching you how to change the settings on the visual presentation.
Enjoy your brand-new, state-of-the-art video wall!
If you have any questions or comments, your chosen installer should have robust customer support and service after the installation. These things should be included in your package.

What is a seamless video wall?

Seamless video walls merge pixels between displays using very narrow bezels (frames) and bezel compensation software. You can design a video wall of any size using a seamless system.

How does a video wall system work?

Specialized software and a dedicated video processor blend images across multiple screens into a seamless presentation. Images can be one huge, cohesive unit or you can showcase multiple images across various panels.

What are the pros of using LCD monitors in a video wall?

Advantages of LCD monitors include:

Lower price point because of being on the market for a longer time.
Sharp details.
High resolution.
Reliable technology.

What are the pros of using LED monitors for a video wall?

No bezels for a better seamless presentation.
Extremely bright lighting.
Energy-efficient.
Better color accuracy.
Great refresh rates.
Longer life.

How long does an LCD video wall last?

Around 30,000 hours, or eight years at 10 hours of use per day.

How long does an LED video wall last?

Around 50,000 hours, or 15 years at 10 hours per day.

What factors go into the costs of a video wall?

Type of technology used (LCD, LED, rear projector, blended projector).
Size (small, medium, large).
Number of controllers and processors needed.
Supporting infrastructure such as outlets, braces, and wall supports.
Cost of ownership, including power usage and cooling fans.
Service and repair costs.

What are the basic components of a video wall system?

There are three basic parts:

Monitors or projectors that create the images.
Dedicated processor that manages the video wall’s physical components.
Software utilized by the processor.

Who should install my video wall?

Professional installation is absolutely the best option for your video wall.

Contact us for more information, or call (859) 261-9024. We’ll talk to you, come out to your place, and assess what you have before giving you a quote.

8K UHD: What You Need to Know From American Sound

Posted on June 16, 2020July 3, 2023 by American Sound & Electronics

You’ve seen DVD and home video technology evolve over the years. First, there was HD (high-definition). Now stores are filled with 4K UHD (ultra-high-definition) movies. There’s a new standard on the horizon: 8K UHD. What does this mean? American Sound explains.

8K: Four Times 4K

Four plus four is eight, right? That’s not quite how it works in digital imagery. 8K UHD has a resolution of 7,680 by 4,320 pixels, which is quadruple the number of pixels per square inch in a 4K UHD television monitor at 3,840 by 2,160 pixels.

8K UHD resolution packs four times more pixels than 4K UHD and 16 times more than 1080p resolution. Do you want to see 8K in action? American Sound has a new 98” 8k display in our conference room. With AI upscaling technology exclusively from Samsung, you’ll be blown away by what it can do.

More Than Higher Resolution

When you zoom in on a shot from far away, the resolution and clarity of the shot lowers in quality, usually. 8K UHD solves that problem. For moviemakers and videographers, cameras that shoot with 8K UHD allow them to take wider shots and more far-away shots. In post-production, editors can go into a particular frame, zoom in on an element, and then improve the resolution of that element. You don’t lose any pixels by zooming in. There is no such thing as a grainy shot with 8K UHD. AI upscaling with 8K UHD takes footage made in a lower resolution and converts it to 8K.

8K UHD in Your Building

Imagine a beautiful drone shot of your facility. It soars from the front door to the roof and around back. Along the way, the drone takes footage of people waving, walking to their cars, and sitting on the patio just outside of your break room. Rather than needing to zoom in to get close-ups of people’s faces, the drone maintains a safe distance. In post-production, an editor zooms in on Steve waving happily. Stacy looks radiant as she’s talking to Jenny on the patio. Some high-end drones can already shoot in 8K UHD video. American Sound can work with you to bring 8K footage to life on a huge monitor or a video wall.

Other Applications

8K UHD has other applications. Consider telemedicine. Doctors may need to perform complicated surgeries, and they need to consult with experts in other countries. Improved camera resolutions allow surgeons to see very small things with greater clarity. How about research and development with a foreign client? Let’s say you’re manufacturing a new line of parts, and you need input from a team in Germany. 8K UHD footage and monitors can show you details in a part you might not have been able to see otherwise. When visual clarity is a must, 8K monitors are the next logical step.

Video Walls & 8K UHD by American Sound

You can make a dynamic first impression on everyone who walks into your facility when you have an incredible 8K video wall in your lobby. Contact American Sound or call (859) 261-9024 for more on our 8K UHD display video wall capabilities. Better yet, make an appointment to come by and see it for yourself. We’d be happy to show you.

5 Major Benefits of Video Wall Systems

Posted on June 6, 2020July 3, 2023 by American Sound & Electronics

Video walls are more than just a fancy TV. They are computer-controlled interactive displays that allow you to view multiple streams of information at once. The options are endless due to the dedicated computer processor. American Sound discusses five major benefits of video wall systems.

1. Improved Visual Resolution

Single display projectors have a maximum resolution based on the surface area they cover. Video walls increase their resolution with every display added to an array. Not only do you get more surface area with a video wall, but you also achieve better resolution versus a single unit. If you decide to add more monitors later, you increase the resolution even more.

2. Versatility

Video walls are more than just TV screens. One monitor could show a news feed, while another might display real-time data relevant to your company or clientele. Another segment of the video wall could show a live feed from somewhere in your building or outside the facility. Everything is integrated, synchronized, and controlled from a single processor or bank of processors dedicated to displaying exactly what you need.

3. Interactivity

Video walls deliver engaging, interactive presentations that keep your audience interested in what they’re viewing. For example, you’re live streaming a conference hosted by your company at a downtown hotel. Not everyone can attend, but it’s a marquee event that you want to showcase to your employees and clients coming in the door. A video wall can display multiple camera angles and views all at once without sacrificing image size or resolution.

4. Better Brightness

The technology behind video walls achieves better brightness levels compared to a single monitor or projector. You don’t have to dim the lights or reduce ambient light to see a clear picture. Projector images become washed out and blurry when they get bigger. You don’t have these issues with a video wall.

5. Multiple Content Streams

TVs and projectors are often limited in the types of content they can display at once. A video wall controller manages signals from multiple devices at the same time, including satellite dishes, cable boxes, computers, cameras, wireless connections, and HDMI cables. You don’t need to press a button and wait for your projector to switch from one format to the other. A video wall controls this process seamlessly.

Who can install video walls at my facility?

American Sound in Phoenix, Indianapolis, Cincinnati and Louisville.

Many types of businesses need video walls so they can view and interpret data or visual imagery. Video walls are also great for the wow factor. Security firms, TV stations, corporate headquarters, event venues, and schools all benefit from video walls. Contact American Sound or call (859) 261-9024 for more details on what we can do for you.