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Category: Professional Sound

Crank Up the Volume: How Businesses Thrive with Professional-Quality Sound

Posted on by American Sound & Electronics

When running a successful business, many factors come into play, from marketing strategies to customer service and everything in between. One commonly overlooked aspect that can significantly impact a business’s success is the quality of sound. 

Whether it’s background music, announcements, or presentations, having a professional sound system can make a big difference in the overall experience for customers and employees. American Sound dives into the benefits of a high-quality sound system and explores which types of businesses can benefit the most from investing in one. 

Setting the Tone: The Impact of Superior Sound Quality

The influence of superior sound quality in a business setting cannot be overstated. It goes beyond mere auditory pleasure, directly affecting the atmosphere and mood of a space. High-quality sound systems deliver clear, crisp audio that can transform a mundane environment into an immersive experience. 

For customers, this means entering a space that feels inviting and engaging, where every note of background music or spoken word is designed to enhance their experience. For employees, it translates to a workspace where audio cues and communications are delivered without distortion, reducing misunderstandings and increasing efficiency. 

Clear Communication: The Cornerstone of Service Excellence

In the bustling atmosphere of many businesses, from crowded cafes to expansive retail stores, clear communication is non-negotiable. A professional sound system bridges the gap between mere noise and meaningful interaction. This clarity prevents frustration, saves time, and enhances the overall customer service experience, making patrons feel valued and attended to. 

Investing in a sound system that can cut through the ambient noise creates an environment where information is exchanged effectively, service is expedited, and customer satisfaction is heightened. In essence, clear communication through a professional sound system is not just about transmitting messages; it’s about fostering connections and ensuring that every interaction is a positive reflection of the business’s commitment to service excellence.

Related Post: Why Your Executive Conference Room Can’t Afford Low-Quality AV Systems

Boosting Sales Through Sensory Marketing

In the ever-evolving landscape of marketing, sensory marketing has emerged as a powerful tool to influence consumer behavior and drive sales. A professional sound system plays a pivotal role in this strategy by leveraging the sense of hearing to create a more immersive and memorable brand experience. Businesses can evoke specific emotions and associations that align with their brand identity or promotional goals through carefully curated playlists, sound effects, or brand jingles. 

This auditory branding can significantly enhance a customer’s connection to a product or space, encouraging longer stays, more frequent visits, and, ultimately, higher spending. Retail spaces, in particular, can benefit from this approach by using music tempos to influence shopping behavior—slower tempos encourage leisurely browsing. In contrast, upbeat music can energize customers and potentially increase the pace of sales. 

Enhancing Event Experiences and Venue Versatility

A professional sound system is an asset for day-to-day operations and a game-changer for hosting events. Whether it’s a conference, wedding, or live music performance, the right sound setup can elevate the experience to new heights. High-quality audio ensures that speeches are heard clearly at corporate events, vows are shared intimately at weddings, and music resonates with the crowd at concerts. 

Versatility is a significant advantage; with a professional system, venues can quickly adapt to different events, offering customized soundscapes that cater to the specific needs of each occasion. This adaptability not only enhances the guest experience but also broadens the market appeal of the venue, attracting a diverse range of events.

Industries That Stand to Benefit the Most

Several industries stand at the forefront of reaping substantial benefits from a high-quality professional sound system. 

  • Retail outlets can use it to create an atmosphere that enhances shopping experiences and encourages longer visits. 
  • Hospitality businesses, including hotels and restaurants, can set the perfect ambiance, directly influencing guests’ satisfaction and their likelihood to recommend or return. 
  • Event venues gain a competitive edge, offering superior auditory experiences for conferences, concerts, and social gatherings, thus becoming the preferred choice for event planners. 
  • Educational institutions can leverage these systems to improve lecture audibility and engagement in large auditoriums or outdoor events. 
  • Fitness centers and gyms can motivate clients with energizing music, transforming routine workouts into dynamic sessions. 
  • Corporate offices can benefit by facilitating clearer communication during large meetings and presentations, ensuring that every participant, in-room or remotely, can engage effectively. 

Investing in a professional sound system thus becomes a strategic asset for these industries, directly contributing to enhanced customer satisfaction, operational efficiency, and business success.

Related Post: Is Your Business Benefiting From Sound Masking?

Professional Sound Systems in Cincinnati, Louisville, Indianapolis & Beyond

American Sound, with offices in Cincinnati, Louisville, and Indianapolis, can design and install a personalized professional sound system in your business or workplace. Call (859) 261-9024 for more information on what our team can do for you.

Revamp Your Business’ Ambiance With False Ceiling Speakers

Posted on by American Sound & Electronics

Are you looking for a way to revamp the ambiance of your business? Look no further than false ceiling speakers! Speakers mounted on your drop ceilings can look sleek and modern and provide businesses with a high-quality audio solution for their commercial space. These speakers allow you to control your music from anywhere in the room, providing a pleasant atmosphere for your employees and customers alike. 

They are easy to install and provide superior sound quality. Plus, false ceiling speakers are perfect for businesses of any size, allowing you to tailor the sound experience to the size of your commercial space. Whether you’re looking to provide a calming background for your customers or boost the energy of your employees, installing speakers on your drop ceiling can help you create the perfect atmosphere.

Related Post:  6 Factors to Consider When Installing a Professional Sound System

What Are False Ceiling Speakers?

False ceiling speakers are a type of speaker that is installed within the false ceiling (also called a drop ceiling or suspended ceiling) of a room, hence their name. They are a popular choice for businesses looking to enhance their ambiance with high-quality audio. 

Unlike traditional speakers that are mounted on walls or placed on shelves, false ceiling speakers can be discreet and blend seamlessly into the ceiling tiles, creating a clean and modern look.

These speakers offer numerous advantages for businesses. First and foremost, they provide excellent sound quality, delivering clear and immersive audio throughout the space. This is crucial for creating a pleasant atmosphere for both employees and customers. Additionally, false ceiling speakers are easy to install, making them a convenient option for businesses of all sizes. They can also be installed flush with ceiling tiles, making them look sleek and appealing.

Benefits of Using False Ceiling Speakers in Business Settings

False ceiling speakers offer a multitude of benefits for businesses looking to enhance their ambiance with high-quality audio. 

Sound Quality

One of the key advantages is the superior sound quality they provide. With these speakers, you can create a pleasant and immersive atmosphere that will leave a lasting impression on both your employees and customers. 

Whether you’re running a restaurant, retail store, or office space, ceiling speakers allow you to customize the sound experience to suit your specific business needs.

Modern Look

Whether you have a small boutique or a large corporate office, false ceiling speakers are seamlessly integrated into your space without compromising the aesthetic appeal. They also have a modern appearance that customers and staff will hardly notice.

Remote or Bluetooth Capability

Another major benefit of false ceiling speakers is their remote control capability. This means that you can easily adjust the volume or change the music selection from anywhere in the room. Imagine being able to transition from a soothing background melody to an energetic playlist with just a few clicks. This flexibility gives you full control over the ambiance of your business and allows you to cater to different moods or occasions.

Key Features to Consider When Choosing False Ceiling Speakers

When choosing false ceiling speakers for your business, there are several key features to consider that will ensure you get the best audio solution for your commercial space. 

1) Sound quality.

Look for speakers that deliver clear and immersive audio, as this will greatly enhance the ambiance of your business.

2) Ease of installation. 

Opt for speakers that are easy to install, whether you have a small boutique or a large corporate office. This will save you time and hassle during the setup process.

3) Remote control capability.

Being able to adjust the volume or change the music selection from anywhere in the room provides ultimate convenience and flexibility. You’ll be able to effortlessly create the perfect sound experience for your business.

4) Aesthetics.

Look for sleek and discreet designs that create a cohesive look with the rest of your ceiling tiles. This will ensure that the speakers enhance the overall ambiance of your business without compromising its aesthetic appeal.

False Ceiling Speakers With American Sound

American Sound, with offices in Cincinnati, Louisville, and Indianapolis, can install speakers in your drop ceiling or anywhere in your business. Then we back up the installation with world-class tech support and customer service after the installation. Call (859) 261-9024 for more information on what our team can do for you.

7 Things We Do to Assess Your Professional Sound System Needs

Posted on by American Sound & Electronics

If you are in the market for a professional sound system, it’s vital to have a thorough assessment of your needs before making any purchases. At American Sound, we will outline the seven things we do to assess your professional sound system needs.

1. Get to Know Your Business

We begin by asking questions about your space, audience size, types of events, and the primary use of your sound system. We want to know what type of audio experience you want to create and how you want to impact your audience.

By understanding your business, we can make informed decisions on the best products, system layout, speaker placement, and more. With this knowledge, we’ll make a tailored solution that matches your vision and fits your budget.

2. Suggest the Best Products for Long-Term Success

When it comes to selecting the right professional sound system for your business, consider products that will not only meet your immediate needs but also provide long-term success. Our team understands that investing in a sound system is a significant decision, and we strive to suggest the best products that will give you the most value for your money.

Additionally, our team prioritizes products that have a proven track record of durability and reliability so that your sound system continues to function smoothly over the long term. We don’t believe in short-term solutions that may require frequent replacements, leading to increased costs in the long run. You want your venue to serve your audience for decades to come.

3. Discuss the Design and Layout

The design and layout of your space are crucial when it comes to installing a professional sound system. We’ll analyze the acoustics of your environment, taking into account the size, shape, and materials of your space, and whether your area is indoors or outdoors.

We’ll also take into consideration the specific needs of your business and your intended use for the sound system. We can suggest the optimal speaker placement, amplifier location, and cable runs to create a balanced and immersive sound. For example, a sound system for live music might have different requirements compared to one for a PA system.

4. Go Over Speaker Size and Quantity

There’s no one-size-fits-all answer to speaker size and quantity, as it all depends on the size of your venue and the type of events you plan to host.

Larger venues typically require larger speakers with more power to fill the space. Smaller venues are often better suited to smaller speakers that are easier to handle and don’t take up as much space or overpower casual conversations. You may need a sound system that can handle music and someone speaking.

4. Placement of the Speakers

Proper speaker placement can make all the difference in delivering optimal sound quality. We’ll take into account the shape and size of the room, the layout of the furniture, and the placement of the stage or performance area. 

We’ll also consider any potential obstacles or reflective surfaces that may affect sound quality, such as windows, mirrors, or high ceilings.

6. Wired Versus Wireless Speakers

Wired speakers are the more traditional option and are generally considered to provide a more reliable connection. They also tend to be less expensive than wireless speakers, as they don’t require any additional technology to function. Wired speakers could also have fewer disruptions.

Wireless speakers offer more flexibility when it comes to placement as they don’t require any cords or wires to connect to the sound system. This can be particularly useful for larger venues where speakers need to be placed in hard-to-reach areas. Wireless speakers are also easy to set up and can be a good option if you need to move your sound system around frequently.

7. Professional Installation

Professional installation is crucial in ensuring the longevity and efficiency of your sound system. Our team of experienced technicians will carefully install your sound system and make sure it is properly calibrated to provide the best possible sound quality. We also make sure to test the system thoroughly to make sure everything is working properly before we leave.

If you have any questions or concerns after installation, we offer ongoing support to ensure your satisfaction with our service. Our support staff is second to none!

Professional Sound Installation With American Sound

American Sound, with offices in Cincinnati, Louisville, Phoenix, and Indianapolis, provides professional sound installation and support.

Call (859) 261-9024 for more information on what our team can do for you.

6 Factors to Consider When Installing a Professional Sound System

Posted on by American Sound & Electronics

If you have a professional sound system installed in your business or venue, there are some things to consider before choosing what type of equipment to go with. 

American Sound explains some of the factors to be aware of before your installation.

1. Ceiling Height

Ceiling height is important to your professional sound system. Having a particularly high ceiling can create a reverberation effect, which makes noises sound like an echo. While sometimes this effect is purposely used in music, you typically don’t want it in your professional sound system.

A way to combat this is to install false ceilings. False ceilings help reduce the reverberation effect caused by a high ceiling and offer an alternative surface to mount the speakers from the ceiling.

Related Post: How to Choose the Right Professional Sound System for Your Company

2. Acoustic Conditioning

Acoustic conditioning of the room can also improve sound quality. This can be done by looking into the elements of the room that might affect the acoustics and taking measures to minimize their effects.  Some of these elements include the size of the room, type of flooring, type of walls, and even ceiling height. For example, wood flooring will affect the sound differently than carpeting.

3. Number of Speakers

The number of speakers needed will depend on the size of the room and the desired sounds. For some areas, a couple of well-placed loudspeakers work best, while in others having frequently quiet speakers is the way to go. Placing the speakers in the right areas of the room can help to create the best sound quality. 

4. Type of Speakers

There are several common types of speakers used when installing professional sound systems. The type of speakers also matters. Some speakers are designed to produce louder sounds, and some are designed to produce more balanced sounds.

  • Pendant speakers hang from long cables from the ceiling and are great if you are not installing a false ceiling to help with acoustics.
  • Ceiling speakers are flat and mounted directly on the ceiling or false ceiling.
  • Surface mount speakers are a popular option because they can be placed just about anywhere.
  • Horn speakers are great for making announcements in loud environments.

5. Loudness of the Music and Sound

How you install your system will also depend on how loud you will need your music and sound to play. Do you need a quiet background ambiance? Or do you need to be able to hear the sound over the loud hustle and bustle of a crowd?

Related Post: Video Walls For Sports Stadiums and Arenas

6. Type of Sound

What type of sound you will be playing through your sound system will also affect your needs. A small boutique store that plays classical music will need a different setup than a stadium blasting music over cheering fans. Professional sound installers will be able to assess your needs and determine the right type of speakers and sound equipment to use.

Professional Sound Installed the Right Way at American Sound

American Sound, with offices in Cincinnati, Louisville, Phoenix, and Indianapolis, can install professional sound systems at your facility. We back our installations with world-class remote support and customer service.

Call (859) 261-9024 for more information on what our team can do for you.

5 Reasons Why Remote Support Is Vital for Your Professional A-V Tech

Posted on by American Sound & Electronics

American Sound is one of the best professional sound system installers in the United States. Our team of experts can install video walls, classroom technology, sound masking equipment, and professional sound systems anywhere in the United States.

But we do much more than that. We offer remote support contracts for when you and your staff need assistance in running your equipment. Find out why remote support is vital for your professional A-V tech.

Related Post: Get More For Your Money: Audio-Visual Equipment Rental

1. Fast Response Times

When you contact our support team, we respond right away. You won’t get a switchboard bogged down by pushing 100 buttons before you find the right person to talk to. When you call us, you speak to a human who understands the ins and outs of the system you have.

2. Highly Trained Technicians

Every support person at American Sound is highly qualified and trained to troubleshoot the equipment. Not only do they know how to find the correct documentation on your equipment, but they understand your physical setup and the software installed. Our team will get right to work on your issue and develop a solution for the best possible results.

3. Step-by-Step Troubleshooting & Problem-Solving 

We take you step by step through the issue you’re experiencing, whether it’s a video wall not displaying properly after a power outage or a software issue causing a glitch.

Either way, our tech support team takes you through the troubleshooting steps from start to finish. We can even log into your software remotely to see what’s happening and diagnose the problem.

4. Answer Questions About Any Issue

Our team can answer any and all questions about any issues you may be experiencing with the equipment we installed. It doesn’t matter if we installed it yesterday or two years from yesterday. We can even train a new person who will be in charge of running that equipment. 

5. Save You Money in the Long Run

Having a service and support contract with American Sound, even if we didn’t install your equipment, can save you time and money by preventing downtime and solving the problem faster. We’ll diagnose the problem and take the necessary steps to solve it. It’s all part of the perks you get with a service contract through American Sound.

Related Post: Choosing the Right Classroom Sound Reinforcement System

Remote Support From American Sound

American Sound, with offices in Cincinnati, Louisville, Phoenix, and Indianapolis, can install professional sound systems, classroom technology, or video walls at your facility. We back our installations with world-class remote support and customer service.


Call (859) 261-9024 for more information on what our team can do for you.

Showcasing the Many Components of Professional Sound Systems Like the One in Paycor Stadium

Posted on by American Sound & Electronics

We know the architects of ancient arenas and stadiums understood how sound traveled. That’s why many of these are designed in a bowl shape with stadium seating. When creating a sound system as large and complex as the Paycor Stadium, understanding how sound travels and why is essential. 

When you have a large space that needs the highest quality sound and video, look to the example of the engineering and electronic excellence found in the Paycor Stadium. In today’s blog from American Sound, we explain why. 

Ancient Principles

Sports have always been considered an essential part of not only American culture but societies around the globe. There is evidence in ancient Mayan, Roman, and Egyptian cultures that sports played a huge role in their daily life. 

Part of the experience is sound. To be able to enjoy the games entirely, attendees must be able to hear announcers and players. The Paul Brown Stadium in Cincinnati, Ohio, is an excellent example of refined sound engineering. 

Home to the NFL Football team, the Cincinnati Bengals, the stadium’s sound system was completed in three phases.

The Q Values 

One of the first things the engineers had to identify were the Q values of the speakers within the stadium. 

A Q value, or Q factor, is the amount of output or distance a speaker can carry the sound away from itself. Understanding this is crucial when designing sound systems for large spaces like stadiums and concert halls. 

If improperly designed, the speakers will not distribute appropriately, creating echoes and sound displacement. This produces an unpleasant experience for the attendees, precisely what the sound engineers at Paul Brown Stadium were trying to avoid. The result was custom-building speakers to fit the specific needs of this stadium. 

The Speakers

The first phase was completed in 2018, consisting of new delay loudspeakers on the upper deck and canopy sections. A year later, 120 new loudspeakers were added to the lower level and another 70 to the canopy to go along with eight dual subwoofers. 

While many things during the pandemic of 2020 came to a halt, the third phase of the project continued. 

To complete the transformation of the stadium’s sound system, hand-assembled loudspeakers were part of phase three. We installed Italian-made horizontal coverage cabinets along with narrow coverage speakers. 

The result is described as a ‘moving experience.’ The sound was appropriately dispersed, giving attendees a clear sound at the correct acoustic levels. 

Stadium Sound by American Sound

If you have a space that needs expertly engineered sound and video, coupled with the finest state-of-the-art equipment, contact American Sound or call (859) 261-9024 to learn more.

Professional Sound & Video World Records

Posted on by American Sound & Electronics

American Sound has installed some huge sound systems. (How about the one in Paycor Stadium?) 

But have you seen the world’s most enormous video wall or biggest speaker system? In today’s blog from American Sound, we explore the wild and wonderful world records of sight and sound. 

In the United Arab Emirates, Dubai is known for doing everything big. Their skyscrapers are among the world’s most dazzling feats of architecture and engineering. Burj Khalifa is the world’s tallest building.

But it’s the world’s largest video wall that has us talking. 

Located in the Dubai Aquarium at the Underwater Zoo, this video wall measures 709.69 square meters, or 7,639 square feet. To give you a point of reference, there are 48,000 square feet on an NFL football field. Aside from size, this jumbotron also sets records for the largest OLED screen and a video wall with the highest resolution. 

Now that’s a lot of pixels!

Built by Queen Victoria for her husband, Prince Albert, Royal Albert Hall was constructed in a dome design for better acoustics and opened in 1871. However, the acoustics were so poor that attendees would often hear echoes of the singers and musicians during performances, which proved to be a significant distraction from the intention of attending a show here. 

In 2017, Great Britain spent $2.7 million to install the world’s most extensive single-room sound system. This system comes with 465 new speakers and 50,000 feet of cables. The speakers were strategically placed to flow from the stage to the attendees and not echo off the floor or dome walls. 

Located in the Netherlands, the Large European Acoustic Facility (LEAF) simulates the atmospheric conditions a spacecraft experiences during lift-off. 

Built in 1989, scientists create LEAF’s enormous sound through nitrogen flowing over several round, metal modulators arranged in a sequence. Aside from the sheer size, this is what differentiates this speaker system from ones like we are used to that are built using software and use the basics of amplification. 

A typical conversation registers at about 60 decibels. If you’ve been to rock concerts, you know they can be loud because these speakers register at an average of about 120 dB. The sound LEAF measures is at a whopping 154 dB. That’s four times louder than a jet engine makes upon takeoff.

Are you looking for a new sound system for your business, corporate office, or facility? Contact American Sound or call (859) 261-9024 to learn more about the systems we design for any size conference room or building.

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